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L’\u00e9v\u00e9nement : <\/strong>Le festival des cerfs-volants de Berck<\/a> est un \u00e9v\u00e9nement annuel qui a lieu sur la plage de Berck-sur-Mer. C\u2019est l\u2019un des plus grands festivals de cerfs-volants au monde, attirant des milliers de visiteurs chaque ann\u00e9e. Le festival comprend une vari\u00e9t\u00e9 d’activit\u00e9s comme des comp\u00e9titions, de d\u00e9monstrations et d\u2019expositions de cerfs-volants de toutes sortes, des cerfs-volants g\u00e9ants aux cerfs-volants acrobatiques. Le festival des cerfs-volants de Berck est un \u00e9v\u00e9nement familial populaire qui offre un spectacle color\u00e9 et amusant pour les individus de tout \u00e2ge.\u00a0<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_font_size_tablet=”” text_font_size_phone=”13px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Le besoin : <\/strong>Ce projet, issu de ma derni\u00e8re ann\u00e9e d’\u00e9tudes, r\u00e9pondait au brief suivant : Le festival de cerfs-volants de Berck-Sur-Mer aspire \u00e0 transformer son identit\u00e9 gr\u00e2ce \u00e0 une nouvelle image contemporaine et graphique. En observant les anciennes r\u00e9alisations du festival, il \u00e9tait \u00e9vident qu’elles \u00e9taient con\u00e7ues pour un jeune public et pouvaient para\u00eetre infantilisantes. Cependant, le festival d\u00e9sirait \u00e9voluer vers une nouvelle identit\u00e9 graphique contemporaine, plus en phase avec son public diversifi\u00e9 en termes de g\u00e9n\u00e9ration.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_font_size_tablet=”” text_font_size_phone=”13px” text_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n La cr\u00e9a : <\/strong>L’essence m\u00eame du festival de Berck r\u00e9side dans le vent, un \u00e9l\u00e9ment cl\u00e9 propulsant les cerfs-volants et d\u00e9terminant leur vol en fonction des conditions m\u00e9t\u00e9orologiques. Ainsi, pour capturer ce mouvement dynamique sur des supports statiques, les techniques de l’art optique se r\u00e9v\u00e8lent \u00eatre une approche appropri\u00e9e. L’art optique, par sa capacit\u00e9 \u00e0 cr\u00e9er des illusions visuelles de mouvement et de vibration, offre une opportunit\u00e9 de retranscrire la fluidit\u00e9 du vent et le mouvement des cerfs-volants. Concernant les couleurs, le bleu est associ\u00e9 au vent et \u00e0 la l\u00e9g\u00e8ret\u00e9. Il est contrast\u00e9 avec <\/span> un rose vif pour y apporter du dynamisme et accentuer le design optique. Par ailleurs, le rose est utilis\u00e9 avec un l\u00e9ger d\u00e9grad\u00e9 pour symboliser le mouvement et l\u2019\u00e9l\u00e9vation du vent.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.24.2″ _module_preset=”default” background_color=”#9b00f4″ custom_padding=”14px||15px|||” custom_padding_tablet=”14px||15px|||” custom_padding_phone=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.24.2″ _module_preset=”default” width=”55%” width_tablet=”55%” width_phone=”80%” width_last_edited=”on|phone” max_width=”3840px” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_tablet=”<\/p>\n Ann\u00e9e<\/strong><\/p>\n 2023<\/p>\n ” content_phone=”<\/p>\n Ann\u00e9e ” content_last_edited=”on|phone” _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#FFFFFF” text_line_height=”1em” text_line_height_tablet=”1em” text_line_height_phone=”18px” text_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Ann\u00e9e<\/strong><\/p>\n 2023<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#FFFFFF” text_line_height=”1em” header_text_color=”#FFFFFF” text_line_height_tablet=”1em” text_line_height_phone=”18px” text_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Projet [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_tablet=”<\/p>\n Inspiration<\/strong><\/p>\n Art optique<\/p>\n ” content_phone=”<\/p>\n Inspiration ” content_last_edited=”on|phone” _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#FFFFFF” text_line_height=”1em” text_line_height_tablet=”1em” text_line_height_phone=”18px” text_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Inspiration<\/strong><\/p>\n Art optique<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_tablet=”<\/p>\n Client<\/strong><\/p>\n La ville de Berck-Sur-Mer<\/p>\n ” content_phone=”<\/p>\n Client ” content_last_edited=”on|phone” _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#FFFFFF” text_line_height=”1em” text_line_height_tablet=”1em” text_line_height_phone=”18px” text_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Client<\/strong><\/p>\n La ville de Berck-Sur-Mer<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ 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custom_css_main_element__hover_enabled=”on|desktop” content__hover_enabled=”on|hover” content__hover=”<\/p>\n Cr\u00e9ation d’un set de cartes avec une mascotte dans diff\u00e9rentes postures \u00e0 destination d’un public jeune.<\/p>\n ” background__hover_enabled=”on|hover” background_image__hover=”https:\/\/yeleenmathieu.fr\/wp-content\/uploads\/2024\/03\/cartes-hover-r-scaled.jpg” background_enable_image__hover=”on” parallax__hover=”off” background_blend__hover=”normal”][\/et_pb_cta][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_cta module_class=”ds-vertical-align” _builder_version=”4.24.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” header_level=”h3″ header_font=”Bhentay|700|||||||” header_text_align=”center” header_font_size=”35px” header_letter_spacing=”2px” body_font=”Ubuntu||||||||” body_font_size=”18px” background_enable_color=”off” background_image=”https:\/\/yeleenmathieu.fr\/wp-content\/uploads\/2024\/04\/Free_Poster_Mockup_4-scaled.jpg” width=”100%” module_alignment=”center” min_height=”45vh” height=”45vh” max_height=”45vh” custom_padding=”0px||||false|false” filter_brightness=”104%” filter_contrast=”104%” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjQ2MiJ9fQ==@” header_text_shadow_style=”preset3″ header_text_shadow_blur_strength=”0.62em” text_shadow_style=”preset3″ text_shadow_blur_strength=”0.99em” locked=”off” global_colors_info=”{}” title__hover_enabled=”on|hover” title__hover=”BaSquiat” content__hover_enabled=”on|desktop” content__hover=”<\/p>\n Cr\u00e9ation d’\u00e9l\u00e9ments visuels autour d’une exposition sur Jean-Michel Basquiat.<\/p>\n ” background__hover_enabled=”on|hover” custom_css_main_element__hover_enabled=”on|hover” background_image__hover=”https:\/\/yeleenmathieu.fr\/wp-content\/uploads\/2024\/04\/basquiath-scaled.jpg” background_enable_image__hover=”on” custom_css_main_element__hover=”.ds-vertical-align { || display: flex; || flex-direction: column; || justify-content: flex-end;||}”][\/et_pb_cta][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”2″ disabled_on=”off|on|on” _builder_version=”4.24.2″ _module_preset=”default” width=”90%” max_width=”1828px” custom_margin_tablet=”” custom_margin_phone=”-40px||||false|false” custom_margin_last_edited=”on|phone” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][dsm_perspective_image src=”https:\/\/yeleenmathieu.fr\/wp-content\/uploads\/2024\/03\/mockup-cartes-steph-scaled.jpg” alt=”Projet Illustration Graphisme Carte Sophrologie” title_text=”mockup cartes steph” url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI4OCJ9fQ==@” _builder_version=”4.24.2″ _dynamic_attributes=”url” _module_preset=”default” background_enable_image=”off” global_colors_info=”{}”][\/dsm_perspective_image][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_font_size=”13px” text_line_height=”0.4em” header_3_font=”Bhentay||||||||” header_3_text_color=”#9b00f4″ header_3_font_size=”21px” header_3_letter_spacing=”1px” custom_margin=”-12px||||false|false” global_colors_info=”{}”]<\/p>\n Illustration<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][dsm_perspective_image src=”https:\/\/yeleenmathieu.fr\/wp-content\/uploads\/2024\/04\/mockup-cneap-tel-scaled-e1713949511494.jpg” alt=”Projet graphique Cerfs-volants de Berck” title_text=”mockup cneap tel” url=”https:\/\/yeleenmathieu.fr\/?page_id=310″ _builder_version=”4.24.2″ _dynamic_attributes=”url” _module_preset=”default” background_enable_image=”off” global_colors_info=”{}”][\/dsm_perspective_image][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_font_size=”13px” text_line_height=”0.4em” header_3_font=”Bhentay||||||||” header_3_text_color=”#9b00f4″ header_3_font_size=”21px” header_3_letter_spacing=”1px” custom_margin=”-12px||||false|false” global_colors_info=”{}”]<\/p>\n Motion design<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.24.2″ _module_preset=”default” background_color=”#9b00f4″ background_enable_image=”off” parallax=”on” parallax_method=”off” width=”100%” height_tablet=”” height_phone=”” height_last_edited=”on|phone” max_height_last_edited=”off|phone” custom_padding=”93px||81px|||” locked=”off” global_colors_info=”{}” background_color_gradient_start__hover=”rgba(125,0,209,0.59)” background__hover_enabled=”on|hover”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.24.2″ _module_preset=”default” background_enable_color=”off” width=”41%” width_tablet=”41%” width_phone=”80%” width_last_edited=”on|phone” max_width_tablet=”” max_width_phone=”80%” max_width_last_edited=”on|phone” custom_padding=”34px||||false|false” custom_padding_tablet=”34px||||false|false” custom_padding_phone=”20px||||false|false” border_color_all=”#7a48bf” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font_size=”1vh” header_font_size=”22px” header_4_font=”Bhentay||||||||” header_4_text_align=”center” header_4_text_color=”#FFFFFF” header_4_font_size=”1.8vw” header_4_letter_spacing=”1px” custom_margin_tablet=”” custom_margin_phone=”||17px||false|false” custom_margin_last_edited=”on|phone” text_font_size_tablet=”1vh” text_font_size_phone=”1vh” text_font_size_last_edited=”on|desktop” header_font_size_tablet=”22px” header_font_size_phone=”22px” header_font_size_last_edited=”on|desktop” header_4_font_size_tablet=”1.8vw” header_4_font_size_phone=”23px” header_4_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExNyJ9fQ==@” button_text=”Je me lance !” button_alignment=”center” _builder_version=”4.24.2″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”2vh” button_text_color=”#9b00f4″ button_bg_color=”#fcfcfc” button_bg_enable_image=”off” button_bg_blend=”lighten” button_border_width=”0px” button_border_color=”#E09900″ button_border_radius=”0px” button_letter_spacing=”1px” button_font=”Bhentay||||||||” background_layout=”dark” button_text_size_tablet=”2vh” button_text_size_phone=”2vh” button_text_size_last_edited=”on|desktop” box_shadow_style=”preset1″ box_shadow_color=”#c887e8″ global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.24.2″ _module_preset=”default” background_color=”#171717″ custom_margin=”||0px||false|false” custom_margin_tablet=”||-28px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”||0px|||” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_5,1_5,1_5,1_5,1_5″ custom_padding_last_edited=”on|phone” _builder_version=”4.24.2″ _module_preset=”default” max_width=”79%” custom_margin=”-20px||||false|false” custom_margin_tablet=”” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”||30px||false|false” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][dsm_perspective_image src=”https:\/\/yeleenmathieu.fr\/wp-content\/uploads\/2024\/04\/logo-blanc_Plan-de-travail-1.png” title_text=”logo blanc_Plan de travail 1″ _builder_version=”4.24.2″ _module_preset=”default” transform_translate_linked=”off” width=”76%” width_tablet=”76%” width_phone=”40%” width_last_edited=”on|phone” custom_margin=”-49px||||false|false” custom_margin_tablet=”-49px||||false|false” custom_margin_phone=”-65px||||false|false” custom_margin_last_edited=”on|phone” module_alignment_tablet=”” module_alignment_phone=”left” module_alignment_last_edited=”on|phone” global_colors_info=”{}”][\/dsm_perspective_image][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” header_4_font=”Ubuntu||||||||” header_4_text_color=”#eaeaea” header_4_font_size=”20px” custom_margin=”||10px|||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#919191″ custom_margin=”||12px|||” custom_margin_tablet=”||12px|||” custom_margin_phone=”-10px||5px||false|false” custom_margin_last_edited=”on|phone” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjEzIn19@” global_colors_info=”{}”]<\/p>\n Accueil<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#919191″ custom_margin=”||12px|||” custom_margin_tablet=”||12px|||” custom_margin_phone=”||5px||false|false” custom_margin_last_edited=”on|phone” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjQ5OCJ9fQ==@” global_colors_info=”{}”]<\/p>\n R\u00e9alisations<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#919191″ link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjExNyJ9fQ==@” global_colors_info=”{}”]<\/p>\n Contact<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” header_4_font=”Ubuntu||||||||” header_4_text_color=”#eaeaea” header_4_font_size=”20px” custom_margin=”||10px|||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#919191″ custom_margin_tablet=”” custom_margin_phone=”-5px||||false|false” custom_margin_last_edited=”on|phone” text_font_size_tablet=”” text_font_size_phone=”13px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n Identit\u00e9 visuelle<\/p>\n Print & Num\u00e9rique<\/p>\n Motion design<\/p>\n Edition<\/p>\n Illustration<\/p>\n Web Design<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” header_4_font=”Ubuntu||||||||” header_4_text_color=”#eaeaea” header_4_font_size=”20px” custom_margin=”||10px|||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”Ubuntu||||||||” text_text_color=”#919191″ custom_margin_tablet=”” custom_margin_phone=”-5px||-10px||false|false” custom_margin_last_edited=”on|phone” text_font_size_tablet=”” text_font_size_phone=”13px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1em” text_line_height_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Lille & sa m\u00e9tropole<\/p>\n Roubaix<\/p>\n Villeneuve d’Ascq<\/span><\/p>\n
<\/strong>2023<\/p>\n
<\/strong>Refonte visuelle<\/p>\n
<\/strong>Art optique<\/p>\n
<\/strong>La ville de Berck-Sur-Mer<\/p>\nD\u00e9couvreZ \u00e9galement :<\/span><\/h2>\n
D\u00e9couvreZ aussi :<\/span><\/h2>\n
D\u00e9couvreZ \u00e9galement :<\/span><\/h2>\n
carteS Sophrologie<\/a><\/h3>\n
Vid\u00e9oS cNEAP<\/a><\/h3>\n
Pr\u00eat \u00e0 faire \u00e9quipe ?<\/h4>\n
Pages<\/strong><\/h4>\n
Prestations<\/strong><\/h4>\n
Villes<\/strong><\/h4>\n